Tess Boley Cruz, PhD, MPH, CHES, is a clinical assistant professor in preventive medicine at the Keck School of Medicine of the University of Southern California. For the past 12 years, she has been involved in research projects and teaching at the master's and undergraduate levels in health education, communications and health disparities. She serves as the co-principal investigator of the Tobacco Education and Material Lab (TEAM Lab), providing special expertise on materials development and evaluation.
She served as the first director of the new Master of Public Health Program (MPH) at USC and currently serves as director of the Health Communications Track in the MPH program. Dr. Cruz provides the core MPH course on health promotion theory, and a course on public health communications with an emphasis on tailoring strategies and materials to help priority populations. In her undergraduate teaching, her courses have included a focus on race and gender issues in public health and on adolescent health.
Her research focuses on health communications, disparities, and tobacco control, with projects on countering tobacco marketing, and reducing menthol smoking among African-Americans.
Dr. Cruz earned her MPH from California State University and her PhD from the University of Massachusetts, Amherst
Cruz TB, Wright LT, Crawford G. The menthol marketing mix: targeted promotions for focus communities in the United States. Nicotine Tob Res. 2010 Dec; 12 Suppl 2:S147-53. View in: PubMed
Cruz TB. Monitoring the tobacco use epidemic IV. The vector: Tobacco industry data sources and recommendations for research and evaluation. Prev Med. 2009 Jan; 48(1 Suppl):S24-34. View in: PubMed