Keck School Faculty

Jon-Patrick Allem
Jon-Patrick Allem
Assistant Professor of Research Preventive Medicine
Preventive Medicine
SSB 300 2001 N. Soto Street Health Sciences Campus Los Angeles
Jon-Patrick Allem is an Assistant Professor of Research at the Keck School of Medicine of USC. Dr. Allem's work focuses on developing cutting-edge methodologies to improve population health surveillance and policy. His multidisciplinary expertise in behavioral science, preventive medicine and data science has led to data-driven public health insights featured in prominent media and scholarly outlets such U.S News & World Report, CNN, and the American Journal of Public Health. Using data from online platforms such as Twitter, Instagram, YouTube, and Google Web Search, Dr. Allem’s research includes studies on the effectiveness of mass media campaigns in the U.S. and Latin America, population mental health in the U.S. and Australia, public interest in climate change in the U.S., use and appeal of hookah, e-cigarettes, and flavored cigars in the U.S., HIV education in the U.S., the marketing practices of e-scooter companies in the U.S., as well as documented cases of hazardous driving in the U.S. His current projects are focused on understanding user experience with emerging tobacco products (JUUL, KandyPens) through the use of social media data, the impact of product placement in music videos on product appeal among young adults, the impact of cartoon logos on the appeal of e-cigarettes among adolescents, and the influences of automated social media accounts (social bots) on health-related attitudes and behaviors.

E-liquid-related posts to Twitter in 2018: Thematic analysis Addict Behav Rep. 2019 Dec; 10:100196. . View in PubMed

Int J Environ Res Public Health. 2019 Aug 23; 16(17). . View in PubMed

Characterizing Swisher Little Cigar-Related Posts on Twitter in 2018: Text Analysis J Med Internet Res. 2019 Jul 19; 21(7):e14398. . View in PubMed

Cartoon-based e-cigarette marketing: Associations with susceptibility to use and perceived expectations of use Drug Alcohol Depend. 2019 Jun 08; 201:109-114. . View in PubMed

Tobacco Use Behaviors, Attitudes, and Demographic Characteristics of Tobacco Opinion Leaders and Their Followers: Twitter Analysis J Med Internet Res. 2019 Jun 04; 21(6):e12676. . View in PubMed

Characterising KandyPens-related posts to Instagram: implications for nicotine and cannabis use Tob Control. 2019 May 30. . View in PubMed

Strategies to find audience segments on Twitter for e-cigarette education campaigns Addict Behav. 2019 Apr; 91:222-226. . View in PubMed

Prev Med Rep. 2019 Mar; 13:62-63. . View in PubMed

E-cigarettes Are Being Marketed as "Vitamin Delivery" Devices Am J Public Health. 2019 Feb; 109(2):194-196. . View in PubMed

Automated Identification of Hookahs (Waterpipes) on Instagram: An Application in Feature Extraction Using Convolutional Neural Network and Support Vector Machine Classification J Med Internet Res. 2018 Nov 21; 20(11):e10513. . View in PubMed

Hookah-Related Posts to Twitter From 2017 to 2018: Thematic Analysis J Med Internet Res. 2018 Nov 19; 20(11):e11669. . View in PubMed

Strategies to find audience segments on Twitter for e-cigarette education campaigns Addict Behav. 2018 Nov 14. . View in PubMed

JUUL: Spreading Online and Offline J Adolesc Health. 2018 Nov; 63(5):582-586. . View in PubMed

Monitoring Tobacco Brand Websites to Understand Marketing Strategies Aimed at Tobacco Product Users and Potential Users Nicotine Tob Res. 2018 Sep 25; 20(11):1393-1400. . View in PubMed

Could Social Bots Pose a Threat to Public Health? Am J Public Health. 2018 Aug; 108(8):1005-1006.. View in PubMed

Return of cartoon to market e-cigarette-related products Tob Control. 2018 Jul 26. . View in PubMed

Characterizing JUUL-related posts on Twitter Drug Alcohol Depend. 2018 Jun 23; 190:1-5. . View in PubMed

Posttraumatic growth among childhood cancer survivors: Associations with ethnicity, acculturation, and religious service attendance J Psychosoc Oncol. 2018 Mar-Apr; 36(2):175-188. . View in PubMed

Cultural values associated with substance use among Hispanic emerging adults in Southern California Addict Behav. 2018 Feb; 77:267-271. . View in PubMed

Next generation media monitoring: Global coverage of electronic nicotine delivery systems (electronic cigarettes) on Bing, Google and Twitter, 2013-2018 PLoS One. 2018; 13(11):e0205822. . View in PubMed

Characterizing JUUL-related posts on Twitter Drug Alcohol Depend. 2018 09 01; 190:1-5. . View in PubMed

The Why We Retweet scale PLoS One. 2018; 13(10):e0206076. . View in PubMed

E-Cigarette Surveillance With Social Media Data: Social Bots, Emerging Topics, and Trends JMIR Public Health Surveill. 2017 Dec 20; 3(4):e98. . View in PubMed

The Revised Inventory of the Dimensions of Emerging Adulthood (IDEA-R) and Substance Use Among College Students Eval Health Prof. 2017 Dec; 40(4):401-408. . View in PubMed

Electronic cigarette retailers use Pokémon Go to market products Tob Control. 2017 Dec; 26(e2):e145-e147. . View in PubMed

Vape pen product placement in popular music videos Addict Behav. 2017 Nov 03. . View in PubMed

Identifying Sentiment of Hookah-Related Posts on Twitter JMIR Public Health Surveill. 2017 Oct 18; 3(4):e74. . View in PubMed

Waterpipe Promotion and Use on Instagram: #Hookah Nicotine Tob Res. 2017 Oct 01; 19(10):1248-1252. . View in PubMed

Internet Searches for Suicide Following the Release of 13 Reasons Why JAMA Intern Med. 2017 Oct 01; 177(10):1527-1529. . View in PubMed

Monitoring tobacco brand websites to understand marketing strategies aimed at tobacco product users and potential users Nicotine Tob Res. 2017 Sep 11. . View in PubMed

Challenges to Mediation Analysis From Experimental Designs Nicotine Tob Res. 2017 Sep 01; 19(9):1120-1121. . View in PubMed

Images of Little Cigars and Cigarillos on Instagram Identified by the Hashtag #swisher: Thematic Analysis J Med Internet Res. 2017 Jul 14; 19(7):e255. . View in PubMed

The Charlie Sheen Effect on Rapid In-home Human Immunodeficiency Virus Test Sales Prev Sci. 2017 Jul; 18(5):541-544. . View in PubMed

Electronic cigarette retailers use Pokémon Go to market products Tob Control. 2017 12; 26(e2):e145-e147. . View in PubMed

The Revised Inventory of the Dimensions of Emerging Adulthood (IDEA-R) and Substance Use Among College Students Eval Health Prof. 2017 12; 40(4):401-408. . View in PubMed

The Charlie Sheen Effect on Rapid In-home Human Immunodeficiency Virus Test Sales Prev Sci. 2017 07; 18(5):541-544. . View in PubMed

Campaigns and counter campaigns: reactions on Twitter to e-cigarette education Tob Control. 2017 03; 26(2):226-229. . View in PubMed

Images of Little Cigars and Cigarillos on Instagram Identified by the Hashtag #swisher: Thematic Analysis J Med Internet Res. 2017 07 14; 19(7):e255. . View in PubMed

Internet Searches for Suicide Following the Release of 13 Reasons Why JAMA Intern Med. 2017 10 01; 177(10):1527-1529. . View in PubMed

PLoS One. 2017; 12(3):e0170702. . View in PubMed

Pokémon GO-A New Distraction for Drivers and Pedestrians JAMA Intern Med. 2016 Dec 01; 176(12):1865-1866. . View in PubMed

Vaping on Instagram: cloud chasing, hand checks and product placement Tob Control. 2016 Sep; 26(5):575-578. . View in PubMed

The Importance of Debiasing Social Media Data to Better Understand E-Cigarette-Related Attitudes and Behaviors J Med Internet Res. 2016 Aug 09; 18(8):e219. . View in PubMed

Role transitions and substance use among Hispanic emerging adults: A longitudinal study using coarsened exact matching Addict Behav. 2016 Jul; 58:95-9. . View in PubMed

Revisiting the Rise of Electronic Nicotine Delivery Systems Using Search Query Surveillance Am J Prev Med. 2016 Jun; 50(6):e173-e181. . View in PubMed

Perceptions of Secondhand E-Cigarette Aerosol Among Twitter Users Tob Regul Sci. 2016 Apr; 2(2):146-152. . View in PubMed

Emerging adulthood themes and hookah use among college students in Southern California Addict Behav. 2016 10; 61:16-9. . View in PubMed

Vaping on Instagram: cloud chasing, hand checks and product placement Tob Control. 2016 09; 26(5):575-578. . View in PubMed

When a ban really is not a ban: internet loopholes and Djarum flavoured cigarettes in the USA Tob Control. 2016 07; 25(4):489-90. . View in PubMed

Revisiting the Rise of Electronic Nicotine Delivery Systems Using Search Query Surveillance Am J Prev Med. 2016 06; 50(6):e173-e181. . View in PubMed

Pokémon GO-A New Distraction for Drivers and Pedestrians JAMA Intern Med. 2016 12 01; 176(12):1865-1866. . View in PubMed

Tob Induc Dis. 2016; 14:18. . View in PubMed

Big Data Sensors of Organic Advocacy: The Case of Leonardo DiCaprio and Climate Change PLoS One. 2016; 11(8):e0159885. . View in PubMed

Employee and customer handling of nicotine-containing e-liquids in vape shops Tob Prev Cessat. 2016; 2(Suppl). . View in PubMed

The Importance of Debiasing Social Media Data to Better Understand E-Cigarette-Related Attitudes and Behaviors J Med Internet Res. 2016 08 09; 18(8):e219. . View in PubMed

Evaluation of a telenovela designed to improve knowledge and behavioral intentions among Hispanic patients with end-stage renal disease in Southern California Ethn Health. 2016; 21(1):58-70. . View in PubMed

Marketing activities of vape shops across racial/ethnic communities Tob Prev Cessat. 2016; 2(Suppl). . View in PubMed

Vape shop retailers' perceptions of their customers, products and services: A content analysis Tob Prev Cessat. 2016; 2(Suppl). . View in PubMed

Tobacco Attitudes and Behaviors of Vape Shop Retailers in Los Angeles Am J Health Behav. 2015 Nov; 39(6):794-8. . View in PubMed

Adverse childhood experiences and substance use among Hispanic emerging adults in Southern California Addict Behav. 2015 Nov; 50:199-204. . View in PubMed

Characteristics of emerging adulthood and e-cigarette use: Findings from a pilot study Addict Behav. 2015 Nov; 50:40-4. . View in PubMed

The environment modifies the relationship between social networks and secondhand smoke exposure among Korean nonsmokers in Seoul and California Asia Pac J Public Health. 2015 Mar; 27(2):NP437-47. . View in PubMed

Cultural and social influences on adolescent smoking dissipate by emerging adulthood among Hispanics in Southern California J Immigr Minor Health. 2015 Feb; 17(1):192-7. . View in PubMed

The Relationship Between the Accumulated Number of Role Transitions and Hard Drug Use among Hispanic Emerging Adults J Psychoactive Drugs. 2015 Jan-Mar; 47(1):60-4. . View in PubMed

Diffusion of Messages from an Electronic Cigarette Brand to Potential Users through Twitter PLoS One. 2015; 10(12):e0145387. . View in PubMed

Population health concerns during the United States' Great Recession Am J Prev Med. 2014 Feb; 46(2):166-70. . View in PubMed

Emerging adulthood themes, role transitions and substance use among Hispanics in Southern California Addict Behav. 2013 Dec; 38(12):2797-800. . View in PubMed

Role transitions in emerging adulthood are associated with smoking among Hispanics in Southern California Nicotine Tob Res. 2013 Nov; 15(11):1948-51. . View in PubMed

Seasonality in seeking mental health information on Google Am J Prev Med. 2013 May; 44(5):520-5. . View in PubMed

Novel surveillance of psychological distress during the great recession J Affect Disord. 2012 Dec 15; 142(1-3):323-30. . View in PubMed

A novel evaluation of World No Tobacco day in Latin America J Med Internet Res. 2012 May 28; 14(3):e77. . View in PubMed

South Korean military service promotes smoking: a quasi-experimental design Yonsei Med J. 2012 Mar; 53(2):433-8. . View in PubMed

Smoking trajectories among Koreans in Seoul and California: exemplifying a common error in age parameterization Asian Pac J Cancer Prev. 2012; 13(5):1851-6. . View in PubMed

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